QSR Brands Delivers 31% Growth, Driven by Innovation and Strong Governance

Kuala Lumpur, 24 Jan 2026 – QSR Brands (M) Holdings Bhd, operator of KFC, Pizza Hut and Life, reported an impressive 31% revenue growth in KFC Malaysia and Pizza Hut Malaysia, the 2 largest contributors to the Group’s business, for FY2025.

What sets QSR Brands (QSRB) apart from the rest of the F&B industry?  During the last 2 years, the industry faced external challenges.  Where there are disruptions, there are also opportunities and that’s what the QSRB team focused their efforts on.  

Faced with the most significant challenge since COVID-19, the QSRB’s management team adapted and resharpened their focus by creating a new framework:  tapping new pools of demand to grow transactions, menu innovation, temporarily closing loss-making stores (which have now been reopened), investing in people and technology and fostering a renewed bond with the community through nation building initiatives.  

In 2025, QSRB entered into a strategic partnership for its upstream poultry business. This collaboration enabled the Company to channel resources into its core restaurant business and strengthen its balance sheet.

Between 2024 and 2025, QSRB implemented measures to safeguard jobs and ensure employment was preserved. This is a fundamental part of their values, putting people first.  A newly created group of young talented management called “NextGen” who demonstrated passion for change were promoted to the top ranks of management bringing fresh energy to execute strategic plans.  

QSRB also demonstrated leadership by being the first to temporarily close loss-making stores in April 2024.  This was done after careful planning and analysis selectively to focus resources on store networks providing higher returns.  These stores have now been reopened.  

Nation Building reflects the essence of QSRB’s value to support Malaysians from all walks of life, especially the underserved community.     

They include collaboration with Raja Zarith Sofiah Centre for Advanced Studies on Islam Science and Civilisation (RZS-CASIS) Universiti Teknologi Malaysia (UTM) to foster deeper community understanding and Islamic scholarship, and partnership with Johor State Government to sponsor 2000 iPads to secondary students to modernise education under the Sekolah Rintis Bangsa Johor (SRBJ) initiative.

QSRB through its brands supports B40 communities by offering KFC scholarships, a means-based program for students enrolling into local public universities (full tuition fees and accommodation for entire undergraduate course provided); Sehati Feed-to-Educate campaign supporting 1400 families across the country to provide food aid to primary school children so they have sufficient nutrition to attend school. 

QSR Brands Chairman Tan Sri Jamaludin Ibrahim

Encouraging young Malaysians to bring out the best in themselves, KFC partnered with Johor Motor Racing (JMR) supporting the regional ambitions of His Highness Tunku Panglima Johor Tunku Abdul Rahman Al-Haj Ibni Sultan Ibrahim and His Highness Tunku Putera Johor Tunku Abu Bakar Al-Haj Ibni Sultan Ibrahim who have demonstrated that success can be achieved through hard work and determination.  Events were organised for youth to meet the princes and have a dialogue to hear first-hand about their unique experiences.  

Passion and tenacity to make a difference to grow these iconic brands has been an essential ingredient which drove management to overcome challenges and transform the business.  

QSR Brands Chairman Tan Sri Jamaludin Ibrahim said the results reflect the company’s strength and vision:

QSR Brands Chief Executive Officer and Managing Director Nehchal Khanna

“FY2025 proves that QSR Brands is more than resilient, we are a force of progress. Delivering double‑digit growth while safeguarding our people and customers reflects the strength of our management and leadership team, and the trust placed by our board and shareholders. We are not just delivering results, we are shaping the future of Malaysia’s F&B industry.”

CEO and MD of QSR Brands Nehchal Khanna emphasised the forward-looking agenda:

“Our roadmap is about people, purpose, and progress. With all outlets back in full operation and our teams thriving, we enter FY2026 with renewed confidence. The future of QSR Brands lies in harnessing technology and innovation to unlock new growth. With our Transformation Roadmap in motion, we are confident of expanding our leadership across ASEAN, driving operational efficiency, and creating sustainable long-term value for our shareholders.

He further highlighted that strong governance has been a cornerstone of QSR Brands’ success:

“Our ability to deliver consistent results is underpinned by strong governance, compliance, and disciplined execution. We deeply appreciate the unwavering support of our Chairman, Board, and shareholders Johor Corporation (JCorp), EPF, and CVC, together with all our partners. With this collective backing, we have built a framework of internal controls and clear policies that ensures every initiative, from menu innovation to digital transformation is aligned with our long‑term vision and delivers measurable impact.”