Kuala Lumpur, 19 March 2025 – As Malaysia’s export sector faces rising competition and logistical hurdles, digital solutions are becoming essential for growth. Samsung SDS’s Cello Square is fuelling business logistics with real-time tracking, predictive analytics, and streamlined processes, enabling businesses to optimize operations and cut costs.
“Due to global risks that have continuously emerged since COVID-19, the demand for digital transformation in logistics has increased among customers.” said Kooil O, Executive Vice President of Samsung SDS, at Cello Square Media Day 2024. He added, “Leveraging digital technologies and AI, Samsung SDS will provide sustainable logistics services without disruption despite profound changes in the global supply chain.”
To remain competitive, adopting digital solutions has become more critical than ever and Cello Square offers local exporters with the tools to simplify and enhance their logistics operations.
One of the standout features of Cello Square is its ability to provide instant quotes for international shipping, eliminating delays often caused by manual inquiries. The platform’s real-time shipment tracking enables businesses to monitor their goods throughout the supply chain, ensuring transparency and efficiency. Additionally, the platform’s integrated dashboard allows exporters to manage bookings and handle settlements seamlessly, reducing administrative burdens.
Industries like electronics, palm oil, and rubber products, which form the backbone of Malaysia’s export economy, benefit greatly from these features. (https://www.cello-square.com/en/video/view-342.do?) For instance, Samsung SDS was selected as the logistics company for a copper foil plant under construction in Kota Kinabalu Industrial Park (KKIP). They were responsible for all logistics processes, from equipment import to raw material transport, ensuring timely and efficient delivery.
The platform doesn’t just streamline logistics but also supports businesses in achieving their sustainability goals. By tracking carbon emissions and providing insights on greener transportation options, Cello Square aligns with Malaysia’s Green Technology Master Plan 2017-2030 by the local government that outlines the nation’s commitment to integrate green technology across various sectors. This focus on eco-friendly practices is increasingly important as global partners prioritize sustainable operations.
Furthermore, Cello Square’s data-driven analytics empower exporters to make informed decisions. The monthly logistics reports provide detailed insights into shipping volumes, costs, and operational efficiencies. This allows businesses to identify cost-saving opportunities and optimize their supply chains for maximum productivity.
With the rapid digitization of global trade, Malaysian exporters must adapt to stay ahead. Platforms like Cello Square are more than tools—they are strategic assets that enable businesses to navigate complexities, uncover new growth opportunities, and remain competitive in the international market.
Discover how Cello Square is transforming Malaysian exports at https://www.cello-square.com/