Kuala Lumpur, 29 November 2023 — The Asia Automotive Award, marking its third consecutive year of recognizing excellence, a highly anticipated event in the automotive industry, unfolded with grandeur and excitement on 19 November 2023 at the IOI Grand Convention & Exhibition Centre in Putrajaya. This prestigious ceremony drew together 300 distinguished automotive leaders, innovators, and visionaries from across the Asian continent, all gathered to celebrate and honour outstanding achievements in the automotive sector.

(L-R): Ben Ho (Director of Global Brand Awards), Nazrul Hazri (CEO of Motonation), Datuk Zainuri Zainal (Political Secretary to YB Minister, Ministry of Investment, Trade and Industry (MITI)), Por Boon Kuan (Chief Financial Officer of Motonation).

The stage is set for a historic moment as the illustrious winners of the prestigious Asia Automotive Awards emerge from an exhaustive audit session. Renowned for their unwavering commitment to celebrating excellence and innovation, the Asia Automotive Awards stand as a testament to the automotive industry’s dedication to setting the highest standards of achievement.

The award ceremony this year commemorates 38 winners across 17 thoughtfully curated categories, each crafted to highlight excellence in different aspects of the automotive industry. Categories included Automotive EV Excellence Award, Automotive Aftermarket Product Excellence Award, Automotive Safety Excellence Award, and Automotive Start-Up Excellence Award, among others. The esteemed panel of judges, composed of industry experts and thought leaders, meticulously reviewed a plethora of nominations, ensuring that only the most deserving recipients would emerge victorious.

The award presentation was graced by Datuk Haji Zainuri Zainal, Political Secretary to YB Minister, Ministry of Investment, Trade and Industry (MITI), who lauded the honourees for their invaluable contributions to the automotive industry. His presence added a special significance to the event, underscoring the government’s recognition of the vital role played by the automotive sector in the region’s economic growth and development.

“We are delighted to bestow this recognition upon those whose tireless dedication and unwavering commitment have shaped the automotive industry in profound ways,” affirmed Por Boon Kuan, Organising Chairman at Asia Automotive Award. The 3rd Asia Automotive Award stands as a testament to the passion and ingenuity that continue to drive progress in our dynamic industry.

Among this year’s distinguished recipients were luminaries such as CIMB Bank Berhad, who received the coveted Automotive Financing Excellence Award, and ASEAN NCAP, hailed for their groundbreaking work in Automotive R&D Excellence Award and Automotive Safety Excellence Award. These exemplary individuals and organisations have not only set new benchmarks for excellence but have also demonstrated a steadfast commitment to advancing the automotive landscape.

The 3rd Asia Automotive Award, beyond its role as a recognition platform, serves as a crucible for collaboration and knowledge exchange within the industry. By bringing together professionals, thought leaders, and innovators from various corners of the automotive ecosystem, the event sparks conversations that drive further progress and innovation.

As the world grapples with unprecedented challenges, the automotive industry stands at the forefront of innovation, driving towards a more sustainable, connected, and technologically advanced future. The 3rd Asia Automotive Award is a testament to the industry’s resilience and adaptability in the face of evolving global dynamics.

For decades, the Asia Automotive Awards have stood as a beacon of inspiration, recognizing and applauding the tireless efforts of corporations, individuals, and cutting-edge technologies that are reshaping the future of the industry. As we commemorate these remarkable accomplishments, our heartfelt gratitude extends to all nominees whose contributions have continued to fuel the spirit of innovation and advancement.

One key takeaway from the Asia Automotive Awards is the increasing importance of sustainability, innovation, and consumer-centric approaches in the automotive industry. This trend aligns with a global shift towards a more sustainable and customer-focused automotive landscape, where technology and environmental consciousness go hand in hand.

The award presentation gala coincided with the Malaysia International Automotive & Parts Expo 2023 (MIAPEX 2023), taking place from 16-19 November 2023, at the Mines International Exhibition & Convention Centre (MIECC). This convergence of events provided an unparalleled platform for industry professionals to engage in discussions, showcase innovations, and forge collaborations that will shape the future of the automotive industry.

For in-depth insights into the Asia Automotive Awards and comprehensive details about the exceptional winners, we invite you to explore